Document Type

Article

Publication Title

Journal of Higher Education Athletics & Innovation

Abstract

The Ed O’Bannon case (O’Bannon v. National Collegiate Athletic Association, 2015) has brought student-athlete compensation to the national spotlight. While the NCAA continues to defend its policy of amateurism, the time for college athlete compensation may soon become a reality (NCAA Division I Manual, 2019). Recent college athlete compensation models have explored revenue sharing models similar to that of professional sports leagues, although previous research failed to develop a compensation model for athletes in sports beyond basketball and football (Huma & Staurowsky, 2013). The current research argues for a more applied, market-economy compensation model to offer fair compensation to collegiate athletes. This model takes into account the revenues generated by each university team, while also accounting for both the student-athlete and team’s performances on and off the field. Justifications for this model are explored, as this model will allow for a new way to compensate athletes via on and off-field metrics. This paper concludes with an example of the model’s utility through using publically accessible data for a major Division I college program.

First Page

82

Last Page

101

Publication Date

2019

Download

Included in

Kinesiology Commons

Share

COinS